Bahrain eGovernmentProject image
Digital Government
Bahrain eGovernment
Making public services easier to access and understand.
- Digital Government
- UX
- Public Services
Selected work & projects
Work.
Selected Work
Selected brand, product and experience work.
Brand Transformation
Manama Club
Respecting the past. Building what comes next.
A modern identity grounded in the club’s history and supporters.
- Brand Strategy
- Creative Direction
- Visual Identity
- Sports
- Fresh HouseProject image
Digital Experience
Fresh House
Fresh should feel simple.
A clear website experience with a strong sense of brand.
- Web Design
- Brand
- UX
- Post ReelProject image
Social Platform
Post Reel
Built around sharing.
A social product for natural discovery, creation and interaction.
- Social Media
- Product Strategy
- UX
- Bahrain Sports DayProject image
National Digital Experience
Bahrain Sports Day
One day. One country. One experience.
A national platform that made participation simple and accessible.
- Digital Experience
- Interaction Design
- UX
- Sports
- iN2 FitnessProject image
Fitness Experience
iN2 Fitness
Built to keep people moving.
A mobile fitness experience built around motivation and progress.
- Product Design
- Fitness
- UX
- Mobile Experience
Digital Banking
meem
Banking with less friction.
Customer-first mobile banking with simpler journeys and clearer interactions.
- Digital Banking
- CX
- UX
- Product Design
- Bahrain International AirportProject image
Wayfinding Experience
Bahrain International Airport
Helping millions find their way.
A clearer digital wayfinding experience for complex passenger journeys.
- Wayfinding
- UX
- Service Design
- Aviation
Selected Projects
Selected initiatives across government, telecom, banking, aviation, energy and AI.
- Batelco Website RevampProject image
Telecommunications
Batelco Website Revamp
Improving structure, usability and insight across a major customer touchpoint.
- Customer Experience
- UX
- Web Design
- Analytics
- Batelco RebrandProject image
Digital Transformation
Batelco Rebrand
Translating a corporate rebrand into connected digital experiences.
- Brand
- Digital Transformation
- Creative Direction
- Web Design
- Shell MENAProject image
Regional Digital Transformation
Shell MENA
Six countries, ten websites and one app under shared standards.
- Regional Strategy
- Governance
- UX
- Digital Transformation
- Bahrain International AirportProject image
Wayfinding Experience
Bahrain International Airport
Refining wayfinding for millions of annual travelers.
- Wayfinding
- UX
- Aviation
- Service Design
- Bahrain Sports DayProject image
National Digital Experience
Bahrain Sports Day
A simple digital experience for a national participation initiative.
- Digital Experience
- Interaction Design
- UX
- Sports
- EWAProject image
Experience Transformation
EWA
Simplifying essential journeys and everyday services.
- Customer Experience
- Service Design
- UX
- Transformation
- meem Digital BankingProject image
Banking Transformation
meem Digital Banking
Reshaping mobile banking through CX, systems and continuous improvement.
- Digital Banking
- CX
- UX
- Design Systems
- Transformation
- EgogawaProject image
Entrepreneurship
Egogawa
Building an agency where creativity met commercial responsibility.
- Entrepreneurship
- Creative Direction
- Brand
- Strategy
- HouseXProject image
AI-Native Product
HouseX
Using AI to simplify the complexity of building a home.
- LLM
- GenAI
- GenUI
- AI Agents
- Product Strategy
- UX